Call to action

Ok. So the holidays are over and you're ready to kick some major a** this year, right?
Together we're going to make this a very prosperous 2006.

How?

Well, I'm going to start by showing you just how easy it is to get people to do what you want them to.

How you ask?

You tell them.

Disagree? Don't think it can be that easy?

Ha ha. Silly rabbit.

It's a simple as making them an offer they can't refuse. I'll show you the proof. I got this link from my biz coach, Debbie Happy Cohen. Watch it real quick. It's actually very entertaining.

http://tinyurl.com/9rcul

Now while it did crack me up and it is a good 'bit' you really need to watch it from the viewpoint of a marketer to understand what the heck I'm writing about.

Did you notice how easily these people were influenced to do things?

Really think about it.

They made these folks a f r e e offer for something they wanted and they fell all over themselves
to get a piece of it.

Now really think about the call to action in your marketing. What you are asking them to do? When you are asking them to do it?

Why do you think on the infomercials they say CALL RIGHT NOW!?

Will this work for you?

Well, just to give you an example, I recently did a coaching call with a client that resulted in
him adding 500 highly targeted prosepcts to his email list in just 4 days.

And yes, in case you were wondering they all opted in themselves.

What did we do?

We made some simple changes to his marketing.

1) Set up a one page website designed to do nothing more than get people to download his no-cost e-book in exchange for their name and email.

2) Changed the call to action on everything from articles to posting on discussion forums
telling his prospects to go to his website RIGHT NOW to download it.

That's it.

Want some coaching of your own?

It comes with two of my products:

http://www.howtogetmoreclients.com
http://www.howtogetmorepublicity.com

Please go to those sites right now and check them out.
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Congrats to my good friend Amanda Vogel on the birth of her daughter Eva. If you don't know Amanda you need to. She's a fitness pro and a free lance writer for the world's top women's
fitness magazines.

Discover more at:
http://www.howtogetmorepublicity.com/women.htm
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As Eddie Murphy once said in the classic movie Trading Places:

Merry New Year!!!
Jim Labadie