The most amazing woman in the industry

Two things today:
1- The most amazing woman in the fitness industry
2- Boot Camps are hotter than ever

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1) The most amazing woman in the fitness industry

I recently did an interview with Susan Hill. If you don't know her you really need to.

Why?

She truly is a self-made success story. Susan has taken the things that Ryan Lee and I preach about and turned her business into an international success. Every time I talk to her she's done something else that blows MY mind. Seriously, I can dream pretty damn big, but what Susan has accomplished just floors me.

This is just a little of what she revealed during the interview:

- How to get unimaginable amounts of publicity (including landing herself on
ESPN!)
- How she has grown her membership site to 5000 members
- How to become an international fitness consultant
- How she literally quadrupled her income in one year
- How to make the most of your time to build your business as fast as possible
- Why she originally thought Ryan and I were full of you know what
- The secrets to making several hundred thousand dollars per year as a fitness pro

Listen to it right now at:
http://www.trainandgrowrich.com/whatspossible.htm

2) Boot Camps are hotter than ever

Check it out to see just how hot Boot Camps are and will continue to be:
http://www.foxnews.com/story/0,2933,181375,00.html

Oh, and this is from one of my Ultimate Boot Camp Start-Up Kit customers about the success of his camps.

'When I'm running my bootcamp class, I'm always thinking 'what a great use of my time'. It comes out to about $210 an hour. It's a great way to start your morning!

I am planning on hiring another trainer, or doing two classes next month.

Thanks for your help, and the Ult. Bootcamp CD's.'

- Stephen Cooper
StephenCooper.name

Wanna run your own?
http://www.howtoprofitwithbootcamps.com

Yours in prosperity,
Jim Labadie

PS- Please forward this email to anyone who is serious about making it BIG in the fitness industry!
PPS- If you think I'm full of crap and all this talk of making obscene amounts of dough as a fitness pro is nothing more than a pipe dream then you need to expand your mind and listen to Susan Hill RIGHT NOW!

http://www.trainandgrowrich.com/whatspossible.htm

Mentorship

Last year Ryan Lee and I did a 6 week group program called the Labadie and Lee Mentorship group. To say it was a success is the understatement of the century. It turned fitness pros all over the country into serious fitness entrepreneurs. And while we would have loved to turn that program into an information product we could sell it just wouldn't have been right. There was too much personal information - hopes and dreams - that we just couldn't sell to the rest of the industry.

Many people have asked us when we are going to do another one. Great question. While it might not be the answer you're looking for I'm pretty certain it's never again.

However, one of my loves is to work with people one on one. No, it's not as profitable as coaching a whole group of people at one time. But I've worked with business coaches and I know from experience how much more you get out of working individually with someone. The instruction is more personal and the client/student feels much more at ease revealing what is very confidential information.

Info-products are an awesome way to learn. I buy products all the time. I also hire coaches all the time. And for all the money products have helped bring into my business, nothing compares to the coaching I've received. Nothing. It has made all the difference in my success.

So anyway, I usually only take clients on by referral, or I invite them personally. But I've gotten to a point where my info-product business is so automated - thankfully- that I'm looking for the next challenge. I'm looking for a couple people to work with who are super hungry for success. If that's you shoot me an email: Jim@JimLabadie.com and let me know what your dreams are. Maybe we can work together to help them come true.

Yours in prosperity,

Jim Labadie

Your Friend is Your Enemy

I gotta thank my dad for this one. He loves cutting out articles for me that have to do with my business. When I was up north for the holidays he gave me a very interesting article on how big time fitness magazines are creating their own DVDs. Magazines like Self and Prevention.

So yes, your friend is your enemy. The same publications who can make you a household name are now your direct competition. If you create your own info products that is. Since these magazines have an enormous reach and a much bigger budget (more than likely) than you do,
how do you plan to compete?

Well, besides the fact that you're going to have to do a great job promoting yourself and driving traffic to your website I'll tell you what will truly make or break you. Your ability to write great
copy. It makes all the difference in the world. If you can't write good copy- copy that gets people to take out their wallet - then you are in for a world of hurt.

So what's the good news?

It ain't that tough. You may have heard of Patrick Beith already. He's one of my most successful
customers. He writes great copy for his products. Oh, and how successful is he? His company sold over $200k worth of info-products last year. How does that sound to you?

Believe me, you can learn about copy just by reading his.

Check it out at:
http://tinyurl.com/3qld8%20

Notice the:
srtucture
headline
benefits
testimonials
call to action
guarantee
PS's

Read it over and over and over. It's great copy. It has made all the difference for his company. It will do the same for you.

Yours in prosperity,
Jim Labadie

PS- Want to hear more of Patrick's $200K per year secrets?

http://www.fitnessinfomistakes.com

PPS- Again, to read Patrick's awesome copy:

http://tinyurl.com/3qld8%20

Call to action

Ok. So the holidays are over and you're ready to kick some major a** this year, right?
Together we're going to make this a very prosperous 2006.

How?

Well, I'm going to start by showing you just how easy it is to get people to do what you want them to.

How you ask?

You tell them.

Disagree? Don't think it can be that easy?

Ha ha. Silly rabbit.

It's a simple as making them an offer they can't refuse. I'll show you the proof. I got this link from my biz coach, Debbie Happy Cohen. Watch it real quick. It's actually very entertaining.

http://tinyurl.com/9rcul

Now while it did crack me up and it is a good 'bit' you really need to watch it from the viewpoint of a marketer to understand what the heck I'm writing about.

Did you notice how easily these people were influenced to do things?

Really think about it.

They made these folks a f r e e offer for something they wanted and they fell all over themselves
to get a piece of it.

Now really think about the call to action in your marketing. What you are asking them to do? When you are asking them to do it?

Why do you think on the infomercials they say CALL RIGHT NOW!?

Will this work for you?

Well, just to give you an example, I recently did a coaching call with a client that resulted in
him adding 500 highly targeted prosepcts to his email list in just 4 days.

And yes, in case you were wondering they all opted in themselves.

What did we do?

We made some simple changes to his marketing.

1) Set up a one page website designed to do nothing more than get people to download his no-cost e-book in exchange for their name and email.

2) Changed the call to action on everything from articles to posting on discussion forums
telling his prospects to go to his website RIGHT NOW to download it.

That's it.

Want some coaching of your own?

It comes with two of my products:

http://www.howtogetmoreclients.com
http://www.howtogetmorepublicity.com

Please go to those sites right now and check them out.
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Congrats to my good friend Amanda Vogel on the birth of her daughter Eva. If you don't know Amanda you need to. She's a fitness pro and a free lance writer for the world's top women's
fitness magazines.

Discover more at:
http://www.howtogetmorepublicity.com/women.htm
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As Eddie Murphy once said in the classic movie Trading Places:

Merry New Year!!!
Jim Labadie